El Inmobiliario is your reliable source of real estate news in Paraguay. On our website, you will find the latest news, analysis and trends in the real estate market throughout the country. In addition to the news, we provide practical advice and useful resources for those interested in buying, selling or investing in property in Paraguay. El Inmobiliario is here to help you make informed decisions and keep you abreast of the exciting opportunities that the Paraguayan real estate market has to offer. Since 2023 we have created a broad network of contacts that helps us be the #1 real estate news website in the country.
About Us
Carlos E. Gimenez, Director y Fundador de El Inmobiliario
Founder and Editorial Director
El Inmobiliario fue fundado y es dirigido por Carlos E. Giménez, comunicador y analista del sector inmobiliario, con la convicción de elevar la calidad del debate urbano en Paraguay. Desde una mirada técnica y moderna, identificó que el país atraviesa transformaciones económicas, demográficas y territoriales que requieren ser explicadas con precisión y rigor.
Su línea editorial se basa en datos verificables, independencia y análisis profundo, posicionando a El Inmobiliario como el medio de referencia del sector. La propuesta combina periodismo especializado, interpretación económica y lectura urbana, articulando los factores que moldean el mercado: políticas públicas, estrategias empresariales y tendencias arquitectónicas.
Más que un medio, Carlos concibió El Inmobiliario como una plataforma de conocimiento e influencia. Bajo su dirección, se consolidó como un punto de encuentro entre desarrolladores, inversores e instituciones, a través de contenidos de alta calidad, eventos propios y una identidad editorial coherente en todos sus canales.
El sello de Carlos también se expresa en la estética y la claridad conceptual del medio: información precisa, diseño sobrio y una comunicación alineada con estándares internacionales. Su propósito es interpretar las transformaciones del Paraguay contemporáneo y aportar, desde el periodismo, a un pensamiento crítico y a un desarrollo urbano más inteligente y sostenible.
Market Leadership
The leading media outlet for the real estate sector in Paraguay.
#1 in engagement on Instagram (among all national media).
#1 in average views per article (in real estate).
#1 in reading retention (among all national media).
#1 in narrative influence within the industry.
#1 in high-value audience reach and segmentation.
Our Mission
At El Inmobiliario, we work to elevate the quality of public discourse on the real estate market in Paraguay, offering rigorous information, in-depth analysis, and an independent editorial perspective. Our purpose is to strengthen the understanding of urban development, facilitate informed investment decisions, and serve as a reliable bridge between developers, industry professionals, authorities, and the public.
We understand that real estate is a driving force in the country's transformation. Therefore, our mission is to document, analyze, and explain this transformation with rigor, clarity, and context, integrating verifiable data, urban analysis, and careful journalistic storytelling. We aim for each article to contribute to a more professional, transparent, and long-term-oriented ecosystem.
Through specialized, multidisciplinary and forward-thinking journalism, we aspire to position Paraguay within the regional conversation, promote best practices in design, planning and development, and accompany the evolution of an increasingly sophisticated and dynamic sector.
Editorial Standards
At El Inmobiliario, we understand that real estate journalism requires rigor, in-depth analysis, and a clear editorial voice. As a leading publication in the Paraguayan real estate market, we establish editorial standards that guide our journalistic output, our relationship with the industry, and our responsibility to our readers.
1. Rigor and Verification
All published information must be based on verifiable data, official documents, reliable sources, and corroborated analysis. The goal is to avoid ambiguities, inaccurate figures, or unproven statements. Before publication, each article must undergo an internal verification process to ensure accuracy and context.
2. Independence and Independent Judgment
El Inmobiliario maintains editorial independence from developers, construction companies, agencies, or investors. Our journalistic approach is not driven by commercial interests but by informational value, urban impact, and relevance to the reader.
3. Professional and Clear Narrative
We prioritize narrative texts that are fluid and carefully crafted. We avoid unnecessary lists, clichés, exaggerations, and promotional styles. The writing should be concise, precise, and authoritative, always focused on explaining, contextualizing, and adding value to the real estate ecosystem.
6. Textual Style and Aesthetics
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Narrative writing in long paragraphs, without unnecessary interruptions.
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Formal tone, without excessive adjectives or marketing language.
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Sober titles, capitalized in the English style.
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Avoid direct quotations except in strictly necessary cases.
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Maintain elegance, clarity, and precision in all pieces.
8. Responsible Use of Data
All figures must be traceable to a reliable official or institutional source. Graphs and projections must be methodologically sound, explained, and contextualized. Isolated data points should never be published without reasoned interpretation.
9. Impartiality and Balance
While each article has a distinct voice, we avoid personal stances or unsubstantiated subjective assessments. No company is favored, nor are industry players discredited without clear and demonstrable evidence.
10. Commitment to Sector Development
El Inmobiliario contributes to raising the standard of public discourse on real estate in Paraguay. We promote serious dialogue among developers, architects, investors, authorities, and citizens. Our role is to inform, provide context, and elevate the quality of urban debate.
11. Ethics and Responsibility
We reject misleading content, disinformation practices, or materials that compromise reader trust. Editorial integrity is a non-negotiable value in our operations.